DOWNTOWN BUSINESS ASSOCIATION OF ST. PETERSBURG, FL
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#believeinstpete - holiday marketing campaign

As part of the benefits to our DBA members, we're spending more than $2,000 on a holiday marketing campaign to drive business to your business!
     Print ads are running this month in the Tampa Bay Times, TBT, Old Northeast Journal, the program for the Historic Old Northeast Neighborhood Association's Candlelight Tour of Homes, and the Historic Kenwood Neighborhood Association Newsletter.
     Digital ads are running on www.tampabay.com, in the Weekly Burg Blast, and on the DBA's Facebook and Twitter accounts.
Here are some ways that you can utilize the #BelieveInStPete campaign:
  • Facebook Cover Photo (Change the cover photo on your business FB page to encourage participation and awareness)
  • Twitter Cover Photo (Change the cover photo on your business Twitter page)
  • Instagram/Twitter (Use the #BelieveInStPete hashtag to campaign central theme)
  • Emails (Send out email blasts to your customers advertising this campaign and why to shop locally this holiday season)
  • Signage (Place our #BelieveInStPete advertising photo by either your door or cash register to let customers know that you are taking part in the initiative)
  • Think about running a promotion based on #BelieveInStPete. An example could be for a business to offer 5%-10% off a purchase if a customer likes their Facebook page, posts a picture at their store, etc…

If you have a special that you'd like to promote through the DBA social media, send it to [email protected] and we'll route it to the member volunteers who manage our Facebook, Twitter and Instagram accounts. If you have a digital ad that you'd like included in the Weekly Burg Blast promotions, email it in .jpg format directly to [email protected].
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Click below to download the graphic above for use in your own e-mail/social media marketing campaign:
​​dba_nej_ad_believe_4x4-2016.png
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Click below to see these animated graphics running:
http://clients.tampabay.com/2016/downtown-bus-assoc/index.html
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